ONLINE TRACKING AND ADVERTISEMENTS
‘Cookies’ are short strings of text sent to your web browser when you visit a website, which may be “session-only” or “persistent” which lasts more than one visit to allow a visitor to personalize their experience.
‘Similar technologies’ refer to features which perform a comparable function to cookies although they are technically different.
‘Pixel tags’ are small blocks of code on webpages or in our emails that allow us to read and set cookies. Pixel tags are often used in connection with cookies to help operate our websites, emails and collect information about online activity.
We and our partners use these technologies on most of our sites and mobile applications to monitor and understand your use of our websites, emails, mobile applications and services; improve your user experience and enable personalized features and content; optimize our advertisements and marketing; and assist third-party advertising companies to serve ads on our behalf across the Internet.